Trimac 80th Anniversary Logo
Trimac’s 80th anniversary logo combines retro and modern styling to reflect the company’s 80-year legacy and how far it has come. The overall design was inspired by a road (it’s a trucking company after all) to symbolize continuous movement and the “road” ahead, with the three lines representing the company’s founders: J.R. “Bud” McCaig, Roger McCaig and Maurice McCaig. Central to the design is a bold “80,” shaped like an infinity to reflect limitless potential, unity and the collective strength of its people, customers and communities. The logo uses Trimac’s primary brand colours, maroon and red, and is anchored by the company’s original logo for use across various applications, like truck fleet branding, merchandise, print media and digital platforms.