Bridgestone 90th Anniversary Logo

90th number black red brand Source: https://www.google.com/amp/s/www.bridgestone.com/corporate/news/amp/2021030101.html

Starting with the original logo along the bottom, this logo uses a clever number mark made to look like tire burn-out marks representing the main product the company sells. Rather than just leave the mark as is, they also added the words "and beyond" to reprsent that this is a milestone on their journey rather than the end.