D Magazine 50th Anniversary Logo

Rather than describe this logo ourselves, we'll just quote the team on this one. "Our in-house designers and art directors wrestled for months about what D’s 50th anniversary logo should be. What would feel like ‘D’? What would be bold and design-forward but not conflict with our existing (already iconic) logo? What have other brands done? Do we even have to do one at all? After dozens of versions and rounds of meetings, we ultimately returned to the original concept presented by our digital product director Ricky Ferrer. When we all first saw it, it felt like ‘us’. It also felt like Dallas: always in motion, full of iconic people and places."

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