KFC Japan 50th Anniversary Logo

When KFC celebrated 50 years of operations in Japan, they had a powerful, easily-recognized shape at their disposal: the almost-square bucket with red stripes. Because it was so recognizable, they were able to simply overlay the year of their anniversary on top of that shape in a font similar to the KFC name and quickly have a logo that was simple, on-brand, and easy to tie back to the original mark.

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